About Us

Hi, I'm Ashley, founder of Moxxie.

After spending more than 20 years behind the bar, I developed a deep appreciation for the brands, stories, and experiences that bring people together. While earning my degree in Graphic Design, I began combining my creative background with my passion for the hospitality industry.

What started as helping friends create branded merchandise for events quickly evolved into something much bigger.

Instead of simply pitching ideas based on what I thought people would like or what was trending, I became fascinated by every step of the process. I immersed myself in learning everything from branding guidelines and product development to sourcing, manufacturing, logistics, and importing custom projects from around the world.

Over time, I realized that what set me apart wasn't just the creative side or the operational side—it was the ability to connect both. I enjoy taking a project from an initial concept all the way through production and delivery, ensuring every detail is considered along the way.

Today, Moxxie collaborates with national marketing teams, hospitality groups, and growing brands across the country to create custom merchandise that makes an impact. From apparel, drinkware, and promotional products to custom gifting programs, event merchandise, signage, and retail-ready goods, I help brands turn ideas into tangible products that people actually want to keep, use, and remember.

Moxxie was built on creativity, persistence, and resourcefulness. Whether it's finding the right factory, solving a production challenge, or creating something completely custom, I believe great merchandise should do more than display a logo—it should tell a story, create an experience, and leave a lasting impression.

Unapologetically Moxxie.